Ah yes, you're going to enjoy a night out and you've curated the perfect look with great makeup, just one final touch...lashes.
Breathe, you give yourself a pep talk, line that lash with adhesive and stick it on - wait, what's this? It's not sticking. Try again, nay-nay. One more time. Ok, maybe if I just close this eye and say a prayer. Hm, still no. Ok, flip upside down, count to ten and what in the world! It looked so much easier when the girl on the video did it...
We get it. Strip lashes are intimidating! The good news is that the beauty industry is changing and there IS a better way....
As a makeup artist and eyelash extension specialist, our founder kept running into the same problem – products loaded with chemicals, irritating client’s eyes, packaged in environmentally exhausting resources and sealed with a kiss. Strip lashes were difficult to apply, ran a high risk of allergic reaction and didn’t look near as appealing as eyelash extensions, but many clients had reactions to adhesives in extensions as well.
Gone are the days of fudging around with lash glue, ending up a hot mess, strips of lash popped off halfway through an event. Eyelash extensions are amazingly convenient and beautiful, but maintenance is time consuming and expensive. The solution? Hello, magnetic eyeliner & eyelashes.
We certainly did not invent the concept (but we admire the woman who DID!! Innovation in the beauty industry is one of our most beloved things so we give utmost credit where due!), we simply took an already remarkable idea, added a few of our own unique tweaks based on industry experience, re-formulated mindfully and are proud to present a magnetic eyeliner and eyelash combo that is sure to knock your socks off!
Simple to use, simple ingredients, beautifully presented for you. Of course, we could have simply made another magnetic eyeliner but how fun would that have been? So, we asked ourselves, what if it not only worked incredibly well but it was beneficial to the wearer at the same time?
And we present to you:
- LOCALLY MADE
- LEAPING BUNNY CERTIFIED
- NO MESS
- MINIMAL INGREDIENT FORMULA
- VITAMIN AND MINERAL INFUSED
- PH BALANCED
- Contains NO NANOPARTICLES
- PARABEN/PHTHALATE FREE
- FRAGRANCE FREE
- CRUELTY FREE
Helping you to save time and energy while nourishing your lash line. No more messing around with lash glue, adhesives or harsh chemicals, our magnetic eyeliner is applied the exact same way a liquid eyeliner is and due to the ferrous nature of the formula, you simply click the lash band into place once the eyeliner is dry and you’re on your way! It’s that simple.
With a mindful commitment to cleaner ingredients, this multi purpose magnetic eyeliner not only looks good but is good for you! Part eyeliner, part serum with a minimalist formula using synergistic ingredients.
FerroLiner is infused with nourishing ingredients so that our soothing antioxidant and vitamin rich formula may assist stimulating protein metabolism by fighting against oxidative stress. This helps to protect cells, while nurturing and thickening your lash line and reducing inflammation. Our highly pigmented eyeliner glides on smooth and dries to a satin finish, built to last without smudging.
The Aloe Barbadensis Leaf Juice base combined with Achillea Millefolium Extract, Tocopherol (Natural Vitamin E) and water-soluble botanical extracts like Tussilago Butterfara (Coltsfoot) Leaf Extract, Cinchona Succirubra Bark Extract deliver an eyeliner with a velvety texture that feels great both applied and dried and has received great reviews from even the most sensitive of eyes.
Our eyeliner packaging is made of a calcium carbonite substrate (in laymen’s terms – stone paper) and we are very excited to present this beautifully functional eyeliner in the worlds first stone paper box.
Domestically made, our eyeliner is formulated and manufactured in Alberta, Canada.
Our magnetic eyeliner container is made of bamboo, often referred to as ‘green steel’, it is an exceptionally durable, natural material that has a rapid growth rate – making it the perfect fit to meet our goal in minimizing our impact and using more sustainable materials available to us. Bamboo can grow to full size in just 3-4 months, while a standard tree can take upwards of 30 years.
Our outer eyeliner packaging is made of stone paper with a much smaller impact than even biodegradable packaging in terms of production. The world’s first stone paper box. Stone paper is a new type of printing substrate which requires far fewer resources in its production process than traditional paper production. Among many other interestingly sustainable features, our eyeliner boxes are composed of 80% calcium carbonate and 20% high density polyethylene (HDPE) which make the boxes endlessly recyclable, uses no trees, water or additives and generate no toxic emissions during incineration.
Complimenting an outstanding magnetic eyeliner, our handcrafted eyelashes meet the same high standards with their own innovative and unique features!
We searched high and low, tested and re-tested until we found the perfect mix of shine, curl, durability and material for our lash line.
- CRUELTY FREE
- CUSTOM FIT
Made of high quality PBT fibres, FerroLash comes in either full strip lash bands or in segments, so you get to decide how you want to apply the lashes. Each and every set of lashes have been meticulously hand crafted with care and attention to bring a beautifully resilient lash that can be reworn up to 30 times with proper maintenance and care.
Our broad range of lash styles vary from cat eye (elongated at the ends) to natural (woven in the same manner a natural lash line would appear) or doe eye (where the inner corner is shorter, longer above the iris to open up the eyes and gradually shorter at the outer corners). The various options go from lightweight for a more natural looking lash, to a few everyday styles (a couple different length, thicknesses and shapes) and a few evenings or event styles.
The Build-A-Bear of False Lashes...
Get ready to encounter false lashes with the most custom lash experience possible! All bands outside our accent lash line have the additional option to purchase as segments – which means your lashes just became 100% customizable to fit all the different moods, shapes and looks.
Looking to add some flare to the ends of your eyes? No problem. Want to adjust the shape for a different look? Mix and match segments within the band and you have a new look. Segments are your road to the perfect fit, just for your eyes.
Incorporating sustainability into your beauty routine has never been easier. Our packaging is made of 100% recyclable materials and our lash trays are the first of their kind; made of Sugar Cane Bagasse - a biodegradable, renewable resource. Simply remove the magnetic holding band from the tray before disposal and you've taken one step closer to a zero-waste beauty regime!
Curves n Curls
With 10 styles to choose from, there is a lash for every eye shape and desired look. To keep things simple, we have broken down our lashes into three basic shapes. Each lash has a shape (or shapes if it is a blend) assigned to it, so you’ll know just what you’ll be getting yourself into.
Natural: Subtle length changes throughout. The shape of the lash mimics the natural eyelash growth patterns. Shorter lashes inside taper slowly outward and gently come back in towards the ends.
Great for: Round, Monolid, Hooded, Downturned, Upturned, Almond or Protruding
Doe Eye: The famous doe eye features shorter lengths on either side and longer lengths above the iris. This shape makes the eyes appear open, bright, bigger and more round.
Great for: Monolid, Hooded, Downturned, Almond, Wide-Set, Deep-Set or Protruding
Cat Eye: This style features lashes that start with a shorter inner eye length and graduate to long at the outer edges of the eyes. This gorgeous shape draws the eyes out to emphasize width and create an illusion of exotic, sultry eyes as they draw attention to the outer corners.
Great for: Round, Upturned, Almond, Close-Set, Protruding
Not sure about your eye shape or how to choose a lash to compliment it? See our Find Your Fit page here to help make your purchase even easier!
Ready to make false lashes a breeze?