Why Magnetic Eyelashes?
As a makeup artist and eyelash extension specialist, QMBeautique's founder kept running into the same problem – products loaded with chemicals, irritating client’s eyes, packaged in environmentally exhausting resources and sealed with a kiss.
Strip lashes can be difficult to apply, often running a high risk of reaction and generally don't look nearly as appealing as lash extensions. It can get pretty messy and not always with great outcomes.
While eyelash extensions are amazingly convenient and beautiful (btw, we're still big fans - pun intended), maintenance is time consuming and expensive and due to the nature of the adhesives, run a pretty high risk for allergic reactions.
The solution? Hello, magnetic eyeliner & eyelashes.
Industry innovation is amazing, we didn't invent the concept, (we gladly give all credit where due!), we simply took an already remarkable innovation, added a few of our own unique tweaks based on that industry experience, re-formulated mindfully, added in sustainable business practices and voila!
A high-performance eyeliner formula created by experts, lashes backed by industry experience and secrets coupled with sustainable packaging, practices and initiatives - we created a lash line built for all beauty fans, regardless of age, gender, race or lifestyle.
Easy as it gets, gentle as it is functional.
The Short and Sweet
Wait...What is it, exactly?
Liquid Eyeliner infused with iron oxides that bonds to a strip lash band that has small magnets adhered to it
how many of you have ever felt
By false lashes?
Yeah, us too.
Less Than Glamorous
If You Have Ever...
Struggled to apply strip lashes
Wanted strip lashes that look like extensions
Wondered how some people seem to apply their lashes effortlessly while you just can't seem to figure out how to get them on
Had an adverse reaction to lash extensions
Reacted to lash glue or adhesives
Then we're happy to tell you, you're in the right place!
We've Got a Solution For You
A domestically manufactured magnetic eyeliner curated by a makeup artist and eyelash extension specialist with a knack for perfectionism.
What does that mean for you?
Industry experience allowed us to identify some key flaws in traditional lash application and adhesives - and then develop something that we know with certainty, will make your lash life easier!
Because here's the thing...
We live in an age where time is more valuable than gold and products are loaded with more chemicals than a high school science lab...
You need something that won't cost you hours of your time every couple of weeks to maintain...
Something that won't leave you with half a strip of lashes popped up halfway through the day or during an event (because there's nothing funny about realizing after a conversation with someone seemingly captivated by your angelic peepers that it was in fact due to the corner of your lash line waving hello the whole time)...
Something that isn't difficult to use or that leaves you with irritated and puffy eyes...
You need simplicity - and that's just what you'll find here.
If you've had allergic reactions to lash extensions or lash adhesives - you've likely come into contact with too many ingredients and/or too harsh of ingredients.
and the best part...
You're in the Drivers Seat
If you've ever gotten a set of lash extensions for an event and gone overboard because you wanted that drama - only to find it didn't exactly pair well with that au naturel, messy bun, sweatpants vibe, then you already know how great it is to have the option to wear them when you want and take them off when you don't.
Style your makeup with lashes suited for your mood.
Take them off at the end of the day and rub your eyes if you like to do that.
Craft a 100% customizable look using pre-cut magnetic lash segments.
Do it whenever and however you want.
FerroLiner - The First Serum Inspired Magnetic Eyeliner
Our Canadian formulated and manufactured magnetic eyeliner was developed to be gentle, simple to use and reliable with no sacrifice to quality.
FerroLiner bonds to the magnets on the strip lash or segments and only gets more secure as the day goes on, NOT the other way around.
It's more than just a functional magnetic eyeliner - it's infused with vitamins, minerals and other water soluble botanical extracts commonly found in expensive lash growth serums so you can treat your lash line while you wear it.
FerroLashes - False Lashes With a Surprisingly Sustainable Twist
Made of high quality PBT fibres, FerroLash comes in either full strip lash bands or in segments, so you get to decide how you want to apply the lashes. Each and every set of lashes have been meticulously hand crafted with care and attention to bring a beautifully resilient lash that can be reworn up to 30 times with proper maintenance and care.
Our broad range of lash styles vary from cat eye to natural or doe eye with variation in lengths and thickness.
Our packaging is made of 100% recyclable materials and our lash trays are the first of their kind; made of Sugar Cane Bagasse - a compostable, biodegradable, renewable resource.
Our Lash Line Commitment
Mindful, minimal and synergistic. Our Magnetic Eyeliner uses less, but better ingredients.
Carefully chosen, mindfully deployed.
Sustainable - yet luxurious.
Earth-friendly doesn't mean you're sacrificing anything in terms of performance or product quality.
You're beautiful and so is this lash line. From the outer packaging to what's on the inside. They're meant to be the kind of products you're excited to show off both in your beauty stash as well as on your beautiful self!
Using the best of modern innovation in the lash industry and coupling that with a feel-good edge to bring you a DIY lash line designed to make your life easier.
Clean beauty, mindful formulations and earth-friendly products loose their potency if they're packaged or shipped in any manner that is wasteful or contributes to environmental harm. We went above and beyond to ensure our packaging was just as amazing as the products they carry. Our fulfillment facility, suppliers and partners are all on the same page as we are and striving to acheive the same goals....
A more beautiful and sustainable planet.
FerroLiner is Leaping Bunny Certified. Not only do we not conduct or commission any animal testing - but QMBeautique does not, and will never, be a party to animal testing of any kind. Including formulations or ingredients.
FerroLashes are fully cruelty free, which means our lashes have been hand crafted with only the highest quality synthetic fibres.
We do not carry real mink fibres.
We've got an FAQ page for you to check out commonly asked questions regarding magnetic eyeliner and lashes, check it out here!